Veterinary recruitment has always been challenging, but today, it’s tougher than ever. Research reveals that, in addition to an acute talent shortage, the industry is reeling from unprecedented turnover.
Fortunately, research also reveals why so many veterinarians are leaving their jobs—and what they seek in a new employer. By delivering on those wants, your practice can improve its recruitment rates (and retention rates, too).
It starts by acknowledging a reality you know all too well: veterinary work is extremely demanding. Dealing with life and death day after day is physically, mentally, and spiritually exhausting—and no amount of training can truly prepare you for it.
No wonder the AVMA found that, right now, what veterinarians want most is:
There are many ways that veterinary practices can meet these goals, starting with these five straightforward strategies—which are game-changers when it comes to recruiting.
Veterinarians spend every jam-packed day taking care of patients, clients, and colleagues. But who’s taking care of them?
That’s your job!
No matter how much you’re doing, try to do more. It’s time to revisit every facet of your practice in terms of its impact on your people—from clinic hours to patient loads to the benefits you provide.
In terms of recruiting, this means finding ways to set yourself apart. It comes down to how you treat your candidates every step of the way, starting from the very beginning.
A healthy, positive workplace culture is essential to attracting and retaining employees, especially in high-stress fields. Beyond cultivating an atmosphere of mutual respect and good communication, look for ways to nurture your employees’ sense of workplace well-being.
This may translate to:
This issue is so important right now, the AVMA has launched a Workplace Wellbeing Certificate program for veterinary practices. Obtaining this certification might resonate with candidates as proof of your commitment to take care of your people.