Most relocation budgets are built on last year's assumptions. The housing market didn't get the memo.
Mortgage rates remain stubbornly high, home prices haven't cooled, and many homeowners are holding tight to the low rates they locked in years ago. For HR and talent leaders, that means the offer can be right, the role can be right, and the move can still stall on one question: Where am I going to live, and can I afford it?
Is your relocation program ready for today's housing market? Find out with the Housing Readiness Checklist for HR.
Where Relocations Start to Stall
Housing pressure rarely shows up as a line item. It shows up as friction:
It's not a logistics problem. It's a confidence problem, and it lands squarely on HR.
You can't control mortgage rates. You can control how prepared your employees are to face them.
UB Home connects relocating employees with a vetted network of relocation-savvy real estate agents and trusted lenders, with some lenders offering up to $10,000 in closing cost assistance when using UrbanBound. Employees also gain access to hyperlocal neighborhood guides covering schools, housing market trends, and more. It’s expert guidance and meaningful savings when employees need them most, while the UB Home Rewards Program returns license credits to employers to help offset program costs.