The term “corporate relocation” is one that conjures multiple definitions, depending who you ask. It’s a standard business practice. A specialized employee benefit. A $25 billion industry. At its most basic level, corporate relocation is when an employer facilitates an employee’s work-related move by subsidizing the cost and/or providing related services.
The goal of corporate relocation is to physically move an employee, his/her family and their belongings from Point A to Point B as quickly, painlessly and affordably as possible—so that employee can become productive in his or her new role as quickly as possible.
To put it another way, corporate relocation is a talent acquisition and management tool used by employers to optimize their workforce. Employers offer corporate relocation benefits to new hires, existing employees, and occasionally, interns. It’s both a hiring tool and a method of filling positions internally by transferring proven employees.
There are two sub-categories of corporate relocation: domestic (i.e., moves that take place within the U.S.) and international (i.e., those that involve moving from one country to another).
While there are infinite ways for employers to structure corporate relocation policies/packages, most are organized around these five components:
Some relocation policies are rigid in terms of how they define the benefits associated with each of these activities. However, modern, competitive relocation programs are flexible in how employees can use their benefits, allowing them to tailor their relocation to their situation.
This is likely to result in a positive relocation experience for employees—a key goal of corporate relocation programs, since happy employees are more productive and more likely to stick around.
While corporate relocation packages continue to evolve, these are the most common types we see:
Many employers use tiered relocation programs—a cost-management strategy that involves offering different relocation benefits to different level employees, potentially mixing and matching the above packages.
Obviously, each package has its own pros and cons in terms of ease, expense and employee experience.