Partnering with UrbanBound saves HomeAdvisor 2-3 hours per relocation
HomeAdvisor is a fast-growing company, and is seeing a large increase in relocations year-over-year. Before UrbanBound, HomeAdvisor had no policy guidelines, each relocating employee received a taxable lump sum, and costs were growing at an alarming rate. This approach resulted in employees working through complex moves on their own, and often being upset that their total benefit was diminished by tax costs. HomeAdvisor’s HR team was also fielding transferees’ questions about their destination city and for general moving advice, taking up a significant amount of time.
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HomeAdvisor is a leading nationwide online digital home services marketplace providing homeowners the tools and resources for home repair, maintenance, and improvement projects.
How did UrbanBound solve these challenges?
UrbanBound consulted with HomeAdvisor to create a relocation policy that leveraged tax savings through direct bill benefits. The new relocation package, coupled with UrbanBound software, helped HomeAdvisor create a robust relocation program. By utilizing direct bill through UrbanBound, HomeAdvisor employees are now connected to pre-vetted, quality relocation suppliers to utilize the full value of their benefit.
On top of an improved employee experience, HomeAdvisor administrators have gained clarity and insight into the benefits provided and how it is being utilized. Reporting allows HomeAdvisor to understand the return on investment they are getting from their relocation program and to track ongoing and upcoming relocations. The HomeAdvisor HR team has also been able to save a significant amount of time because employees get access to the city-specific information and content that HR was previously providing at great cost to productivity.
“With UrbanBound, I don’t have to worry about the minor details of every relocation. I know our transferees are being taken care of.”
What are the results?
HomeAdvisor’s partnership with UrbanBound has reduced the HR team’s time spent per relocation by 3 hours. This allows HR to focus on building their programs and not shepherding relocating employees through the process. Transferees now also receive their full benefit without tax penalties, plus the added value of UrbanBound as a guide through the process. Offering direct bill through UrbanBound makes distribution and tracking of benefits simpler across departments, including HR and Payroll.
