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How to Find a Diverse Pool of Interns
In order to hire interns who contribute to your diversity goals, you’ll have to consider your employer brand and how your organization tackles recruitment marketing. Make your diversity goals known, as well as the goals for your interns. Consider how you can make potential candidates feel like applying to your internship isn’t a waste of time. The more they’re able to see that your company takes diversity seriously, the more likely they are to see value in applying.
Most interns are also part of younger generations. Using tactics like campus recruiting, virtual reality recruitment, and job fairs can all contribute to recruiting Millennials and Gen Z candidates. The biggest obstacle that these generations face to joining an organization is not knowing what it’s like to work there. Put all that information right in front of your potential applicants so they know they’ll feel welcome and included through their internship.
There are also some other obstacles you can ease in order to source a diverse pool of interns. For instance, paying interns a fair wage and providing housing will even the applicant playing field. People may need an internship, but don’t have the means to support themselves in an unpaid, unhoused internship. These qualified candidates may forego applying altogether, which creates an imbalance in the representation of applicants.
If your interns are happy with your organization’s commitment to diversity, they’ll let others know. This can lead to more diverse hiring as your company attracts candidates impressed with your employer brand and commitment to inclusion. Take this one step further by asking your interns for recommendations on who your organization should hire to fill their spot.
A diverse workforce is something you’ll need to grow and develop by looking critically at your industry and its unique challenges. But if your company is committed to developing internship diversity and inclusion within its program, this will translate to a more diverse workforce and a better company.